Tidal has found the right way to share music with friends.
Instead of sharing a Tidal-specific song link with friends, now you can let them choose the service they want to open it with — whether it’s Spotify, Apple Music, or Amazon Music. Tidal is rolling out universal links today, and you can see how it looks in the screenshot below.
Just learned about this in a chatroom today and it’s perfect. Now I don’t have to choose between excluding people with a Spotify link or subjecting them to YouTube ads.