YouTube's crackdown on tools that block advertising continues with server-side ad injection. The developer of...
  • YouTube is testing server-side ad injection to counter ad blockers, integrating ads directly into videos to make them indistinguishable from the main content.
  • This new method complicates ad blocking, including tools like SponsorBlock, which now face challenges in accurately identifying and skipping sponsored segments.
  • The feature is currently in testing and not widely rolled out, with YouTube encouraging users to subscribe to YouTube Premium for an ad-free experience.
  • Max-P@lemmy.max-p.meEnglish
    6·
    14 days ago

    That could also make them okay with those existing, since they’ll now play ads. Third party clients wouldn’t be such a threat anymore to their bottomline, and people can get the privacy benefits of going through those proxies.

    • doodledup@lemmy.worldEnglish
      2·
      14 days ago

      people can get the privacy benefits of going through those proxies.

      Exactly. This is why it will still be a threat to data hungry Google.