Fun fact: last year, The Super Mario Bros. Movie made $75 million in PVOD sales. Additionally, studios get a bigger cut of the money in PVOD - instead of splitting it half-and-half with the theaters, they get about 80% of the profits.
And the best part? It’s all digital, so there’s little to no manufacturing costs, and they won’t “run out of stock”.
It’s no wonder they’re focusing so much on digital these days.
That’s correct.
Fun fact: last year, The Super Mario Bros. Movie made $75 million in PVOD sales. Additionally, studios get a bigger cut of the money in PVOD - instead of splitting it half-and-half with the theaters, they get about 80% of the profits.
And the best part? It’s all digital, so there’s little to no manufacturing costs, and they won’t “run out of stock”.
It’s no wonder they’re focusing so much on digital these days.