I only know what I gleaned from quick glance at their Wikipedia page, which says they have 8.6 million digital subscribers. So the 240 million figure includes non-subscribers who can run into paywalls, but I’m guessing the NYT might have some content that isn’t paywalled, which complicates getting a sense of their ‘reach’. Which is why I said I make no claims that it’s a good comparison.
I only know what I gleaned from quick glance at their Wikipedia page, which says they have 8.6 million digital subscribers. So the 240 million figure includes non-subscribers who can run into paywalls, but I’m guessing the NYT might have some content that isn’t paywalled, which complicates getting a sense of their ‘reach’. Which is why I said I make no claims that it’s a good comparison.