This was the biggest opening weekend at the box office this year, much to conservatives’ dismay.

The far right is constantly warning that if you go woke, you’ll go broke. But when it comes to the new Barbie movie, they couldn’t be more wrong.

Barbie, which follows Barbie (Margot Robbie) and Ken (Ryan Gosling) as they leave Barbie Land to explore the real world, earned a whopping $162 million in its opening weekend, Variety reported Monday. This is the biggest opening weekend of the year, and the biggest opening weekend for a female director ever.

The film had already made $22.3 million at the domestic box office from Thursday previews, the biggest preview haul of the summer. It blew the previous record of $17.5 million (made by Guardians of the Galaxy Vol. 3 in May) out of the water.

  • JingJang@lemmy.worldEnglish
    2·
    11 months ago

    I’m on your side and went to that link.

    Unfortunately, the person you are debating is correct. Anheuser-Busch’s stock fell over 20% after the boycott began and while it’s come up a little since the initial fall it’s still no where near where it was prior to the boycott in April.

    That said, that might be the ONLY example of this slogan being accurate (at least right now).

    • legion02@lemmy.worldEnglish
      4·
      11 months ago

      So did Coke and Heineken and other beverage companies during that timeframe. These things don’t happen in a vacuum, they’re all subject to market conditions.

    • BeardedGingerWonder@lemmy.worldEnglish
      2·
      11 months ago

      They’re still up on last year and were much lower in September 22 than any dive since the protest. Even looking at the 5 year chart, pre protest levels weren’t much on where they were 2018. The protests were a blip at best.

      • JingJang@lemmy.worldEnglish
        1·
        11 months ago

        I went back pretty far and there is definitely a substantial drop.

        The people here saying it had zero is very little effect are not correct.

        Granted, overall they are fine and in time this will be historic as time matures the stock so in that respect what the majority of people here are saying will be true.

        So they are ridiculous when they say, “Go woke go broke”. But, the boycott definitely has had an impact to the value of the stock, one that continues today.

        (I looked at the stock prior to April when the boycott and the whole “Go woke go broke” catch phrase started gaining traction.).

        • BeardedGingerWonder@lemmy.worldEnglish
          1·
          11 months ago

          Did you go back as far as Sept/Oct '22? It was under $45 at that point, under $40 in May 2020. They’re trading above their 52 week VWAP atm. If you look really long term they’ve been on a slide since 2016 when they hit a peak around $130.

          I’m not saying there was no impact to their share price due to the protests, being protested all over the news will do that, but the drop was small and short - they’ve literally seen bigger drops in the last 12 months.