The far right is constantly warning that if you go woke, you’ll go broke. But when it comes to the new Barbie movie, they couldn’t be more wrong.

Barbie, which follows Barbie (Margot Robbie) and Ken (Ryan Gosling) as they leave Barbie Land to explore the real world, earned a whopping $162 million in its opening weekend, Variety reported Monday. This is the biggest opening weekend of the year, and the biggest opening weekend for a female director ever.

The film had already made $22.3 million at the domestic box office from Thursday previews, the biggest preview haul of the summer. It blew the previous record of $17.5 million (made by Guardians of the Galaxy Vol. 3 in May) out of the water.

  • ratboy@lemm.ee
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    11 months ago

    Not only is it popular with cis women, but like the entire queer community. Also, it looks so insanely hyper stylized that I think that appeals to a lot of people who are into cinema that may not otherwise watch it. I really want to see it on a microdose of acid tbh

    • EvilBit@lemmy.world
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      11 months ago

      Cis straight male here. Loved it. Didn’t get half the references exactly, but I could see how they were so lovingly referencing real behaviors common among Barbie play. They must have had a ton of girls come in and play with Barbie just to watch them, interview them, and get insight.