The far right is constantly warning that if you go woke, you’ll go broke. But when it comes to the new Barbie movie, they couldn’t be more wrong.

Barbie, which follows Barbie (Margot Robbie) and Ken (Ryan Gosling) as they leave Barbie Land to explore the real world, earned a whopping $162 million in its opening weekend, Variety reported Monday. This is the biggest opening weekend of the year, and the biggest opening weekend for a female director ever.

The film had already made $22.3 million at the domestic box office from Thursday previews, the biggest preview haul of the summer. It blew the previous record of $17.5 million (made by Guardians of the Galaxy Vol. 3 in May) out of the water.

  • coyootje@lemmy.world
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    1 year ago

    I mean, Disney appears to be well on it’s way if the news is to be believed.

    • prole@sh.itjust.works
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      1 year ago

      Disney is well on its way to going broke? Lol what?

      Let’s see the “news” you’re referring to. I’m genuinely curious who is claiming this and why (though I can take a guess as to the latter).

    • ParsnipWitch@feddit.de
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      1 year ago

      For Disney their Diversity Chief Latondra Newton actually left 2017. If anything, they lost money because they de-woked.

    • lath@lemmy.world
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      1 year ago

      I’ve read here, there and nowhere that Disney is preparing for a big deal with Apple, so there might be some directed management towards that effect.