The far right is constantly warning that if you go woke, you’ll go broke. But when it comes to the new Barbie movie, they couldn’t be more wrong.

Barbie, which follows Barbie (Margot Robbie) and Ken (Ryan Gosling) as they leave Barbie Land to explore the real world, earned a whopping $162 million in its opening weekend, Variety reported Monday. This is the biggest opening weekend of the year, and the biggest opening weekend for a female director ever.

The film had already made $22.3 million at the domestic box office from Thursday previews, the biggest preview haul of the summer. It blew the previous record of $17.5 million (made by Guardians of the Galaxy Vol. 3 in May) out of the water.

  • Queen HawlSera@lemm.ee
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    1 year ago

    Thing is, we’ve never actually had an instance where someone went broke, by going woke.

    • CitizenKong@lemmy.world
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      1 year ago

      Turns out most people don’t care about this shit when the movie’s actually, you know, good.

    • legion@lemmy.world
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      1 year ago

      This is how conservative arguments work. You simply assert something over and over, preferably with a catchy phrase. Actual evidence or proof is not required, and in fact the very idea of evidence being an important thing is rejected outright.

      It doesn’t matter that there’s little that actually supports the notion of “go woke, go broke”. You just say it over and over again so that it FEELS true, and thus it becomes true.

      • Queen HawlSera@lemm.ee
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        1 year ago

        Yeah that seems to be how it goes, I’m still waiting for any example of Obama being a “Race Baiter” or Kamela Harris actually being the nitwit they claim her to be. I don’t think I’ll ever actually get either.

    • Saneless@lemmy.world
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      1 year ago

      Sure we did. People are “woke” and the dipshit conservatives spend all their money on candidates who cry about it

      • legion02@lemmy.world
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        1 year ago

        Mostly shifted purchasing habits to other beers under InBev’s umbrella (Modelo was the big one IIRC). Might have caused InBev some headache logistically to shift production around, but ultimately didn’t really move their bottom line.

      • zombuey@lemmy.world
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        1 year ago

        So Anheuser-Busch is doing absolutely fine better than last years and last quarter. What I find absolutely HILARIOUS is these morons switching to other Anheuser-Busch brands in protest. Despite mostly fake news about their demise. They will eventually all just forget about this and move on to their new stupid thing.The dip from this was so small that there wasn’t even really an opportunity to make any money off it. it valleyed at 53 just before a record high of 66 the month prior but its already bouncing back at 58. I wouldn’t invest right now unless you’re looking long-term because they ain’t going nowhere. Also Bud Light sucks why do these idiots drink this shit.

        • JingJang@lemmy.world
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          1 year ago

          I’m on your side and went to that link.

          Unfortunately, the person you are debating is correct. Anheuser-Busch’s stock fell over 20% after the boycott began and while it’s come up a little since the initial fall it’s still no where near where it was prior to the boycott in April.

          That said, that might be the ONLY example of this slogan being accurate (at least right now).

          • legion02@lemmy.world
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            1 year ago

            So did Coke and Heineken and other beverage companies during that timeframe. These things don’t happen in a vacuum, they’re all subject to market conditions.

          • BeardedGingerWonder@lemmy.world
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            1 year ago

            They’re still up on last year and were much lower in September 22 than any dive since the protest. Even looking at the 5 year chart, pre protest levels weren’t much on where they were 2018. The protests were a blip at best.

            • JingJang@lemmy.world
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              1 year ago

              I went back pretty far and there is definitely a substantial drop.

              The people here saying it had zero is very little effect are not correct.

              Granted, overall they are fine and in time this will be historic as time matures the stock so in that respect what the majority of people here are saying will be true.

              So they are ridiculous when they say, “Go woke go broke”. But, the boycott definitely has had an impact to the value of the stock, one that continues today.

              (I looked at the stock prior to April when the boycott and the whole “Go woke go broke” catch phrase started gaining traction.).

              • BeardedGingerWonder@lemmy.world
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                1 year ago

                Did you go back as far as Sept/Oct '22? It was under $45 at that point, under $40 in May 2020. They’re trading above their 52 week VWAP atm. If you look really long term they’ve been on a slide since 2016 when they hit a peak around $130.

                I’m not saying there was no impact to their share price due to the protests, being protested all over the news will do that, but the drop was small and short - they’ve literally seen bigger drops in the last 12 months.

      • prole@sh.itjust.works
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        1 year ago

        Is doing just fine… More people were pissed about their cowardly reaction to that whole situation.

    • coyootje@lemmy.world
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      1 year ago

      I mean, Disney appears to be well on it’s way if the news is to be believed.

      • prole@sh.itjust.works
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        1 year ago

        Disney is well on its way to going broke? Lol what?

        Let’s see the “news” you’re referring to. I’m genuinely curious who is claiming this and why (though I can take a guess as to the latter).

      • ParsnipWitch@feddit.de
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        1 year ago

        For Disney their Diversity Chief Latondra Newton actually left 2017. If anything, they lost money because they de-woked.

      • lath@lemmy.world
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        1 year ago

        I’ve read here, there and nowhere that Disney is preparing for a big deal with Apple, so there might be some directed management towards that effect.